October 2009

	Test Your Social Media IQ The Business Case for Twitter In the News Upcoming Events Talk to Me Let's keep the Dialog going. I'm listening. Twitter: @JillVitiello LinkedIn: Jill Vitiello E-mail: jill@vtlo.com Web: www.vtlo.com Phone: 732-238-6622

Welcome to Dialog!

Welcome to the first issue of Dialog, the e-newsletter from Vitiello Communications Group. Dialog is sent only to people who have indicated that they would like to stay in touch with us and don't mind receiving periodic e-mail messages. If that no longer describes you, please select "Manage My Account" to opt out and we will take your name off our mailing list.

We hope you do stay and join the conversation.

Best,
Jill

	Test Your Social Media IQ Do you know a "friend" from a "follower"? Last year, not many did. Today, however, business leaders need a basic understanding of social media. Get started - Test Your Social Media IQ. Tell us how you and your organization are using social media tools like Twitter, LinkedIn and Facebook. Take the fast, fun quiz we put together for our workshops at the IABC Heritage Region Conference in October and the HBA Leadership Conference in November. We'll report back to you on the trends our quiz uncovers. Go ahead - do it now. It'll take you about three minutes!

The Business Case for Twitter

The Twitter phenomenon just keeps growing. With millions of users around the world -- some of whom out-scoop traditional media, Twitter dominates the social media discourse. Now we know why. A study conducted earlier this year provides compelling evidence of a direct link between effective use of social media and financial performance. Read the results here.

Computerworld editor in chief, Scot Finnie, touts Twitter for Information Technology professionals and other business people in his opinion piece, "The Business Sense of Twitter." Scot's brief article provides a fast overview of the SMS's benefits.

In case you missed it...
"Should the C-Suite Tweet?" examines whether executives should be part of the Twitterverse. Read the article for the advice we share with our clients.

In the News

The most recent issue of Enterprising Women magazine published an article titled "Enterprising Women Announces the Class of 2009: The Top Women Entrepreneurs in North America." The article profiles the winners and finalists of the Enterprising Women of the Year Award, which recognizes women business owners who lead fast-growth organizations, mentor other women and girls, and volunteer in their communities. Jill Vitiello was named an Award Finalist.